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The book industry – Regional markets

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The book industry

Consumer & Educational Book Market by regions: 2009 & 2015 (forecast) (US $ billion) (PWC 2011):

Book_market_by_regions

  • Books Publ. >>> 2009 >>> 2015
  • North America >>> 33 >>> 37
  • EMEA >>> 43 >>> 46
    • Germany >>>  >>> 10
    • France >>>  >>> 8
    • UK >>>  >>> 5
  • Asia Pacific >>> 29 >>> 33
    • Japan >>>  >>> 11
    • China >>>  >>> 12
    • India >>>  >>> 3
  • Latin America >>> 3 >>> 4
    • Brazil >>>  >>> 2
  • Total >>> 109 >>> 119
  • Glob.Ent.&Media >>> 1357 >>> 1870

Media & Entertainment market total: internet access fees & advertising, TV fees & advertising, Recorded music, Filmed entertainment, Video games, Consumer magazine publishing, Newspaper publishing, Radio, Book publishing, B2B publishing.

  • 109 bln$ Global revenue in 2009 (PWC, 2011)44 bln$ EU market revenue (40% of total) 33 bln$ US market revenue (30%)
  • The only markets within the Media & Entertainment markets where EU companies are leading
  • Major EU players: Bertelsman, Hachette, Pearson
  • Largest market in EU: Germany (10 billion US $)
  • The three major EU markets (Germany, France, UK) account for over 50% of the total
  • Comparable markets size for the other leading regions: North America & Asia Pacific
    • US market: highly concentrated
    • US leading firms: Mc GrawHill, Random House, Penguin, Scholastic
    • BUT out of the first five ranking US publishing firms :
      • Random House owned by German media group Bertelsman
      • Penguin owned by the UK publishing house Pearson
      • Hachette Book Group (5) owned by French Lagardère

© European Commission

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