Online Advertising Forum
| |

Web forum: search engine optimization, advertising using spam, spyware and adware, online marketing, affiliate marketing, e-mail marketing, telemarketing.

Advertisers have to adapt to the trend of blocking ads by the users
| |

Facts: in 2015, more than 200 million people have technology installed on their computers to block the advertisements. 50% of users in US, and 26% of desktop users, have installed ad blockers. And the trend includes now the mobile devices. … Read More

Search Engine Advertising
| |

Paid search, or Search Engine Advertising (SEA), is a close discipline of SEO and Search Engine Marketing (SEM), with which is usually associated. It consists of the placement of paid answers (based on auction or fixed cost) in the search … Read More

Sponsored Links using Google AdWords
| |

A sponsored link or commercial link is a form of hyperlink, ideal to launch a product or highlight promotions or seasonal products, trade links, ensure presence of the brands and/or products on the largest shopping avenue in the world: search … Read More

Web banners
| |

Banner ads are there to promote any service, allowing the user clicks on it to go directly to the area of the advertised site. They consist of a flash, image or movie, through a link referring the user to the … Read More

Native advertising
| |

Native advertising is a form of online advertising that aims to attract consumers’ attention by providing content in the context of the user experience. This advertising format thus adapts both in form and in function to read user media. It … Read More

Google AdWords
| |

Google AdWords, or AdWords, is Google’s advertising system, created October 23, 2000 in the United States. It displays ads or banner ads, which are targeted to the keywords the user types or based on the visitor’s browsing behavior. Advertisers pay … Read More

Internet advertising
| |

According to Forrester Research, online ad spending should grow in Europe at an average annual rate of 13%, from € 4.8 billion in 2012 to 7.7 in 2016. In the United States, the market should increase from 12.7 in 2012 … Read More

Google AdSense
| |

AdSense is Google’s advertising system using web sites or YouTube videos as support for its ads. To become an AdSense partner and generates advertising revenue for its own account, webmasters should publish content on its own sites and include the … Read More

Advertising campaigns
| |

Advertising does not in itself guarantee success. The advertising history there have been brilliant campaigns for mediocre products quickly overwhelmed by competition and, conversely, advertising budgets spent for a few memorable unconvincing campaign, for products that are still sold well. … Read More

Economics of advertising
| |

If advertising is an essential part of the consumer society, its economic weight and its effectiveness are difficult to assess. Economic weight In 2006, in a report entitled 2006-2010 Forecast for the entertainment industry and media, PricewaterhouseCoopers estimated global ad … Read More

Advertising chain: Advertisers
| |

In addition to advertisers, agencies and the “consumers” of advertising, various actors are involved as pollsters to refine, via market market research, understanding the market, to confirm the position of the product and test the effectiveness of advertising being finalized. … Read More

1 2 3 4 7