European Consumer Centres Network
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The European Consumer Centres Network (ECC) is a European network supported by the European Commission, Member States, Norway and Iceland. It consists of 29 centers, with at least one center in each of the 27 Member States of the European … Read More

Consumer policy as an essential contribution to Europe 2020
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Consumer expenditure accounts for 56 % of EU GDP and is essential to meeting the Europe 2020 objective of smart, inclusive and sustainable growth. Stimulating this demand can play a major role in bringing the EU out of the crisis. … Read More

Consumer behavior
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Consumer behavior refers to the behavior of the buyer in relation to the sale of goods. The behavior during the purchase of goods, from the purchase planning and purchase transaction, completing the purchase, which always has contractual nature, to need … Read More

Consumer theory
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Consumer theory is the economic modeling of the behavior of an economic agent as a consumer of goods and services. This term generally refers the only neoclassical theory of the consumer and the ensuing work . Function of consumer demand … Read More

Consumer protection
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The consumer law is the law governing the relationship between consumers and professionals. The consumer law belongs to the sphere of private law. It departs sharply classic civil law Civil Code. Thus, under the influence of consumer law, freedom of … Read More

Marketing approach – Understanding the consumer
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The marketing approach is an attitude of research, analysis, listening to the market and its supposed environmental permit the demand side, better listening and greater satisfaction of the final consumer or intermediate consumer. the supply side, better control of the … Read More